
Crafted for the modern gentleman's grooming needs, Reuzel offers a comprehensive range of premium pomades, nourishing shampoos, conditioners, and impeccable beard styling essentials.
Expect exceptional performance and unparalleled style.
Shop now Click here Reuzel (’roo-’zel)
- (noun) A term originating from the Dutch language, meaning lard.
- (noun) The finest, world-renowned brand of styling products known for unbeatable quality, performance, and swagger. No lard included.
Created By Barbers, Used By Everyone. For those ready to sculpt a style, write a story, and be part of a legacy… Welcome to the Reuzel family.






Rooted in Tradition, Fueled by Innovation
Reuzel brings the spirit of classic barbering into the modern age with products that blend old-school craftsmanship with cutting-edge performance. Created by barbers, for barbers, Reuzel offers a full range of grooming essentials—from pomades and tonics to beard care and cleansers—crafted to deliver precision, style, and attitude. With high-quality ingredients and iconic scents, Reuzel is more than grooming—it’s a lifestyle rooted in heritage and designed for the rebels, the refined, and everyone in between.
No pigs were harmed
in the Making of Reuzel Products.
Reuzel is proud to be certified by Leaping Bunny as a cruelty free company. We never test on animals.
Hair & Beard Grooming Tips
Where innovation meets tradition in the world of grooming and styling.
Our premium hair and grooming products have been crafted with meticulous care, blending time-tested techniques with modern technology to deliver exceptional results.
Want to test yourself? Shop Now
Master the Art of Slick Style
Discover the ultimate technique to achieve a clean, polished look using Red Reuzel Pomade—Reuzel’s premium water‑based wax blend. Known for its medium hold and subtle shine, this pomade offers unmatched control without stiffness. Watch today and learn how to:
Create perfectly defined styles that last all day
Work the product easily—even with water-based formulas
Keep your hair sleek yet flexible, never greasy
Hit Play and elevate your grooming game with every stroke.